Revenue: Built on
buyer truth

Deeto helps Revenue teams understand buyer intent, surface risk early, and activate proof inside deals so revenue is more predictable.

Revenue teams lack buyer truth

Revenue teams are responsible for committing numbers, but often operate without clear visibility into buyer intent, confidence, or hesitation.

Deals advance without buyer clarity

Pipeline moves forward without clarity or understanding why buyers engage, hesitate, or stall in sales cycles.

Proof arrives too late or doesn’t fit

References and stories exist, but are mismatched, outdated, or unavailable when buyers need them.

Risk surfaces after momentum breaks

Changes in sentiment, influence or confidence appear only after deals slip or forecasts miss. Revenue becomes reactive.

A new operating model for
modern Revenue

High-performing Revenue teams operate from buyer truth, not gut feel.

The old way

  • Subjective deal reviews and forecasts


  • Static references and generic proof


  • Late-stage surprises and stalled deals


  • Revenue risk explained after the miss

With Deeto

  • Live buyer insight from real conversations


  • Proof matched to buyer context and intent


  • Early visibility into deal confidence and risk


  • Clear signals behind forecast accuracy

Deeto for Revenue teams

Deeto gives CROs and Revenue leaders a system to bring buyer truth directly into execution.

With Deeto, Revenue can:

  • Understand buyer priorities, objections, and decision drivers

  • Match the right customer proof to the right deal

  • Surface risk signals before deals stall

  • Improve forecast confidence with real buyer insight

  • Close deals faster with fewer surprises

What happens when Revenue runs on buyer truth

CROs and Revenue teams use Deeto to replace subjective deal signals with buyer truth they can trust.

+75%

+75% advocate conversion in 30 days

50+

50+ new stories created — without extra headcount

50–75%

50–75% reference pool growth with less manual lift

10x

10x more content, fully automated collection

Proven Results

 Revenue leaders trust
Deeto

"Deeto has become an integral part of SmartSites processes. It has become as valuable as everyday tools we use like HubSpot to work with our clients and prospects."
“We purchased Deeto after experiencing it in a buying process. It’s helped reduce sales friction, save sellers time, and source impactful content."
“Deeto helps me connect our customer base with prospects to close more deals. I used to search our CRM and Slack CSMs—now I get the best recommendations in seconds and can fully leverage social proof.”

What’s possible 
when revenue 
has buyer truth?