Deeto delivers continuous competitive insights through AI-led buyer interviews that reveal how buyers compare options, perceive competitors, and make decisions.
Competitive insight comes from assumptions, sales anecdotes, and outdated battlecards. Signals are inconsistent, hard to trust, and rarely reflect real buyer comparisons.
Most competitive insight relies on internal opinion, win-loss anecdotes, or static research. Buyer perspective is indirect or missing entirely. Insights stay siloed, lack credibility, and rarely reflect how decisions are actually made.
Deeto makes competitive insight continuous. AI-led buyer interviews capture how buyers evaluate alternatives and compare strengths. Insights are analyzed instantly, organized by competitor and theme, and surfaced while deals are active.
AI-led interviews capture authentic buyer voice tied to competitive evaluation and decision criteria. Conversations adapt naturally, uncovering nuance surveys miss. Learn More →
Deeto turns buyer interviews into structured competitive insight. Competitor mentions, strengths, weaknesses, and differentiation signals surface clearly. Learn More →
Dashboards show how competitive insights shift by segment, region, and deal type. Teams track positioning gaps and emerging threats. Learn More →
Insights flow into the tools GTM teams use daily. Sales sharpens deal strategy, PMM updates positioning, and leaders see what drives wins. Learn More →
When competitive insights are continuous, teams stop guessing. Messaging aligns to buyer reality, sales navigates deals with confidence, differentiation sharpens, and leaders see how the market is truly evolving.
Proven Results
High-performing teams use Deeto to uncover the drivers behind wins and losses and turn buyer truth into advantage.
“The intuitive, user-friendly platform and exceptional support made implementation smooth. I’m excited for the impact Deeto will have on advocacy.”
“Our process for collecting and sharing customer stories was super manual. Now we can surface success to sales and marketing—and reward our customers for being the amazing advocates they are.”
“Deeto's user-friendly platform impressed me. Seamless onboarding and an efficient testimonial system boosted customer engagement by tapping into experiences for growth.”
