Webinar: AI-Scaled Customer Advocacy – How ParentSquare 4x’d Their Advocates in 90 Days

Overview:

Customer advocacy is evolving — and the old, manual way of managing references and stories no longer scales. Join Deeto and Amber Heffner from ParentSquare for a live session that unpacks how to turn scattered stories into a powerful growth engine.

Why Attend: 

In this webinar, you’ll learn how ParentSquare grew their advocate base 4x in just 90 days, cut manual effort by 30%, and made advocacy measurable across sales and marketing. Discover practical plays you can use immediately, plus get a behind-the-scenes look at what’s next for AI-powered advocacy.

What to Expect: 

• A step-by-step walkthrough of ParentSquare’s advocacy transformation
• Five proven plays from the “AI-Scaled Customer Advocacy” playbook
• Insights on automating manual work and proving revenue impact
• Live Q&A with Shawnna and Amber to get your questions answered

Date: Thursday, September 18, 2025

Time: 9:00 AM PT / 12:00 PM ET

Location: Live Virtual Event (Zoom link sent upon registration)