Customized Branding Guide

Date
March 11, 2026
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class="c62 doc-content"><div><p class="c56"><span class="c66">deeto</span><span class="c72"> | Branding Guide</span></p></div><p class="c17 c47"><span class="c1"></span></p><table class="c20"><tr class="c10"><td class="c69" colspan="1" rowspan="1"><p class="c4"><span class="c55">CUSTOMER GUIDE</span></p><p class="c24"><span class="c67">Make Deeto yours</span></p><p class="c6"><span class="c63">Your customers interact with Deeto at key moments. Here’s how to make every one of those moments feel unmistakably like your brand.</span></p></td></tr></table><p class="c4 c17"><span class="c1"></span></p><p class="c15"><span class="c13">Deeto is designed to work behind the scenes of your customer experience. That means every touchpoint your customers and prospects encounter should look and feel like it belongs to you — not to us.</span></p><p class="c15"><span class="c13">This guide walks through each area of the platform where your brand shows up. Some things you can customize on your own in Settings; others are handled by Deeto’s support team as part of a quick white-glove setup.</span></p><p class="c28 c17"><span class="c1"></span></p><p class="c37"><span class="c3">01 </span><span class="c42">Before you start</span></p><p class="c7"><span class="c40">Gather these assets so you can move through setup without stopping to search for files.</span></p><p class="c15"><span class="c0">Your logo — </span><span class="c13">a clean, high-resolution file (PNG or SVG with a transparent background works best)</span></p><p class="c15"><span class="c0">Your three main brand colors — </span><span class="c13">as hex codes (for example, #2B5EA7). You’ll need a primary, secondary, </span><span class="c13">and accent color</span><span class="c61"> (for onboarding customization only primary, secondary and font colors will be used).</span></p><p class="c15"><span class="c0">Background images </span><span class="c0">— </span><span class="c9">if you’d like custom visuals on self-registration pages, referral landing pages, or microsites</span></p><p class="c15"><span class="c12">Branded images — </span><span class="c9">Three 3:5 images to customize the onboarding experience</span></p><p class="c15 c17"><span class="c1"></span></p><table class="c20"><tr class="c10"><td class="c50" colspan="1" rowspan="1"><p class="c6 c17"><span class="c1"></span></p></td><td class="c36" colspan="1" rowspan="1"><p class="c41"><span class="c38">GOOD TO KNOW</span></p><p class="c6"><span class="c11">Your three brand colors are used by Deeto’s support team to brand your onboarding experience and AI interview chat. Have them ready when you reach out — it makes the setup seamless.</span></p></td></tr></table><p class="c28 c17"><span class="c1"></span></p><p class="c37"><span class="c3">02 </span><span class="c42">What you can customize yourself</span></p><p class="c7"><span class="c40">Everything here lives in your Settings and can be updated anytime.</span></p><p class="c33"><span class="c18">✦ Self-service in Settings</span></p><table class="c20"><tr class="c10"><td class="c30" colspan="1" rowspan="1"><p class="c25"><span class="c2">⚙️ </span><span class="c22">Logo</span></p><p class="c24"><span class="c46">Your logo across the platform and customer-facing emails</span></p><p class="c4"><span class="c11">Upload your logo once and it appears everywhere your customers interact with Deeto — in the platform header, in email communications, and across customer-facing screens. Use a clean, high-resolution file with a transparent background for the best results.</span></p><p class="c26"><span class="c35">FIND IT </span><span class="c52">Profile image → Settings → Company profile</span></p></td></tr></table><p class="c17 c24"><span class="c1"></span></p><table class="c20"><tr class="c10"><td class="c30" colspan="1" rowspan="1"><p class="c25"><span class="c2">✉️ </span><span class="c22">Email background</span></p><p class="c24"><span class="c46">The look of every automated email Deeto sends on your behalf</span></p><p class="c4"><span class="c11">Every email that Deeto sends — invitations, reminders, and confirmations — carries your logo and a background color of your choice. This keeps the experience consistent and ensures recipients recognize your brand the moment they see the message.</span></p><p class="c26"><span class="c35">FIND IT </span><span class="c52">Settings → Company profile → Email logo & background</span></p></td></tr></table><p class="c24 c17"><span class="c1"></span></p><table class="c20"><tr class="c10"><td class="c30" colspan="1" rowspan="1"><p class="c25"><span class="c2">🌐 </span><span class="c22">Microsite background</span></p><p class="c24"><span class="c46">The backdrop for personalized pages shared with prospects</span></p><p class="c4"><span class="c11">Microsites present authentic customer stories and proof points to your prospects in a clean, branded format. You control the background color so every microsite feels like a natural extension of your brand. Your team can also personalize each microsite with custom messages for individual prospects.</span></p><p class="c26"><span class="c35">FIND IT </span><span class="c52">Settings → Company profile → Microsite background</span></p></td></tr></table><p class="c24 c17"><span class="c1"></span></p><table class="c20"><tr class="c10"><td class="c30" colspan="1" rowspan="1"><p class="c25"><span class="c2">🔗 </span><span class="c22">Self-registration design</span></p><p class="c24"><span class="c46">The page where customers can sign up on their own</span></p><p class="c4"><span class="c11">The self-registration page is a shareable link that lets customers sign up as references without a direct invite. You have full control over the design — background, imagery, logo, and colors — so it feels like an extension of your website or customer portal.</span></p><p class="c26"><span class="c35">FIND IT </span><span class="c52">Settings → Company profile → Quick invite link → Edit look & feel</span></p></td></tr></table><p class="c24 c17"><span class="c1"></span></p><table class="c20"><tr class="c10"><td class="c30" colspan="1" rowspan="1"><p class="c25"><span class="c2">🎁 </span><span class="c22">Referral and affiliate landing page designs</span></p><p class="c24"><span class="c46">Where customers and supporters submit referrals or join your affiliate program</span></p><p class="c4"><span class="c11">When you launch a referral or affiliate program, the landing page is what your advocates see when they’re ready to recommend you. You can fully customize the design — colors, imagery, and layout — during the program creation flow so it matches the experience you want to deliver.</span></p><p class="c26"><span class="c35">FIND IT </span><span class="c52">Referral hub → Programs → New program → Design flow</span></p></td></tr></table><p class="c28 c17"><span class="c1"></span></p><p class="c37"><span class="c3">03 </span><span class="c42">White-glove branding</span></p><p class="c7"><span class="c40">These elements are configured by Deeto’s support team to match your brand precisely.</span></p><p class="c33"><span class="c34">★ Handled by Deeto’s support team</span></p><table class="c20"><tr class="c10"><td class="c30" colspan="1" rowspan="1"><p class="c25"><span class="c2">👋 </span><span class="c22">Onboarding experience, AI interview chat and AI generated content</span></p><p class="c24"><span class="c46">Your brand colors across the customer onboarding flow, AI-powered conversations and across AI generated content</span></p><p class="c4"><span class="c11">When customers are invited to share their insights, the onboarding flow and the AI interview chat are often their first interactions with Deeto on your behalf. To make these moments feel authentically yours, provide your three main brand colors (primary, secondary, and accent) to Deeto’s support team.</span></p><p class="c4"><span class="c11 c65">These colors will be applied across the onboarding screens — from the welcome page through to the quote, review, Q&A, and video testimonial steps — as well as the AI interview chat interface.</span></p><p class="c4"><span class="c11"><br>In addition, the same colors will be used to brand all content pieces generated through Deeto’s AI, in addition to imported assets. </span></p></td></tr></table><p class="c15 c17"><span class="c1"></span></p><table class="c20"><tr class="c10"><td class="c50" colspan="1" rowspan="1"><p class="c6 c17"><span class="c1"></span></p></td><td class="c36" colspan="1" rowspan="1"><p class="c41"><span class="c38">HOW TO SET THIS UP</span></p><p class="c6"><span class="c11">Send your three brand color hex codes to your Customer Success Manager or to support@deeto.ai. The team will apply them and confirm once everything is in place.</span></p></td></tr></table><p class="c28 c17"><span class="c1"></span></p><p class="c37"><span class="c3">04 </span><span class="c42">Getting set up in five minutes</span></p><p class="c7"><span class="c40">Follow these steps and your core branding will be in place.</span></p><p class="c14"><span class="c3">Step 1: </span><span class="c5">Upload your logo</span><span class="c11"><br>Head to Settings → Company profile and add your logo. This single upload covers the platform header, email communications, and customer-facing screens.</span></p><p class="c14"><span class="c3">Step 2: </span><span class="c5">Set your email background</span><span class="c11"><br>Still in Company profile, choose a background color for all automated emails. Lighter, neutral tones tend to work best here.</span></p><p class="c14"><span class="c3">Step 3: </span><span class="c5">Choose your microsite background</span><span class="c11"><br>Set the background color for your microsites so every prospect-facing page feels on-brand.</span></p><p class="c14"><span class="c3">Step 4: </span><span class="c5">Customize your self-registration page</span><span class="c11"><br>Navigate to the quick invite link section and click “Edit look & feel.” Add your background image, adjust colors, and preview the result before sharing.</span></p><p class="c14"><span class="c3">Step 5: </span><span class="c5">Send your brand colors for white-glove setup</span><span class="c11"><br>Share your three main brand color hex codes with your CSM or support@deeto.ai. They’ll apply them to your onboarding experience and AI interview chat.</span></p><p class="c17 c28"><span class="c1"></span></p><p class="c37"><span class="c3">05 </span><span class="c42">Branding at a glance</span></p><p class="c7"><span class="c40">A quick reference for what you can customize and where.</span></p><table class="c20"><tr class="c10"><td class="c68" colspan="1" rowspan="1"><p class="c6"><span class="c39">Touchpoint</span></p></td><td class="c49" colspan="1" rowspan="1"><p class="c6"><span class="c39">What you can customize</span></p></td><td class="c43" colspan="1" rowspan="1"><p class="c6"><span class="c39">How</span></p></td></tr><tr class="c10"><td class="c29" colspan="1" rowspan="1"><p class="c6"><span class="c12 c48">Logo</span></p></td><td class="c44" colspan="1" rowspan="1"><p class="c6"><span class="c21">Platform logo and email logo</span></p></td><td class="c64" colspan="1" rowspan="1"><p class="c6"><span class="c58">Self-service </span><span class="c19">Settings → Company profile</span></p></td></tr><tr class="c10"><td class="c51" colspan="1" rowspan="1"><p class="c6"><span class="c12 c48">Email background</span></p></td><td class="c27" colspan="1" rowspan="1"><p class="c6"><span class="c21">Background color for all automated emails</span></p></td><td class="c31" colspan="1" rowspan="1"><p class="c6"><span class="c58">Self-service </span><span class="c19">Settings → Company profile</span></p></td></tr><tr class="c10"><td class="c29" colspan="1" rowspan="1"><p class="c6"><span class="c12 c48">Microsite background</span></p></td><td class="c44" colspan="1" rowspan="1"><p class="c6"><span class="c21">Background color for prospect-facing microsites</span></p></td><td class="c64" colspan="1" rowspan="1"><p class="c6"><span class="c58">Self-service </span><span class="c19">Settings → Company profile</span></p></td></tr><tr class="c10"><td class="c51" colspan="1" rowspan="1"><p class="c6"><span class="c12 c48">Self-registration</span></p></td><td class="c27" colspan="1" rowspan="1"><p class="c6"><span class="c21">Full design — background, image, logo, colors</span></p></td><td class="c31" colspan="1" rowspan="1"><p class="c6"><span class="c58">Self-service </span><span class="c19">Settings → Quick invite link</span></p></td></tr><tr class="c10"><td class="c29" colspan="1" rowspan="1"><p class="c6"><span class="c12 c48">Referral & affiliate pages</span></p></td><td class="c44" colspan="1" rowspan="1"><p class="c6"><span class="c21">Full landing page design — colors, imagery, layout</span></p></td><td class="c64" colspan="1" rowspan="1"><p class="c6"><span class="c58">Self-service </span><span class="c19">Referral hub → Programs</span></p></td></tr><tr class="c10"><td class="c51" colspan="1" rowspan="1"><p class="c6"><span class="c12 c48">Onboarding, AI interview chat & branded assets</span></p></td><td class="c27" colspan="1" rowspan="1"><p class="c6"><span class="c21">Three brand colors across onboarding and AI chat</span></p></td><td class="c31" colspan="1" rowspan="1"><p class="c6"><span class="c60">White glove </span><span class="c19">Contact your CSM or support</span></p></td></tr></table><p class="c28 c17"><span class="c1"></span></p><p class="c37"><span class="c3">06 </span><span class="c42">A few things worth knowing</span></p><p class="c7"><span class="c40">Practical advice from teams who’ve done this before.</span></p><p class="c32"><span class="c22">Consistency matters more than perfection</span></p><p class="c15"><span class="c13">Using the same logo, colors, and tone across all touchpoints creates a sense of trust. Your customers should never wonder whether they’re interacting with your brand or a third-party tool.</span></p><p class="c32"><span class="c22">Start with the highest-traffic touchpoints</span></p><p class="c15"><span class="c13">If you’re short on time, prioritize your logo, email background, and microsite background in Settings — these cover the majority of customer-facing interactions. Then send your brand colors to the support team for the white-glove setup.</span></p><p class="c32"><span class="c22">Test before you launch</span></p><p class="c15"><span class="c13">Preview your microsites and send yourself a test email before rolling out campaigns. A quick five-minute check catches color mismatches or logo sizing issues early.</span></p><p class="c15 c17"><span class="c1"></span></p><table class="c20"><tr class="c10"><td class="c50" colspan="1" rowspan="1"><p class="c6 c17"><span class="c1"></span></p></td><td class="c36" colspan="1" rowspan="1"><p class="c41"><span class="c38">REMEMBER</span></p><p class="c6"><span class="c11">Deeto is a reflection of your brand, not ours. When your customers interact with the platform, they should feel like they’re in your world — sharing their voice with you, on your terms.</span></p></td></tr></table><p class="c28 c17"><span class="c1"></span></p><table class="c20"><tr class="c10"><td class="c71" colspan="1" rowspan="1"><p class="c23"><span class="c59">Need help getting set up?</span></p><p class="c16"><span class="c54">Your Customer Success Manager is here to help with the white-glove branding setup or any questions about customization.</span></p><p class="c45"><span class="c70">Reach out to support@deeto.ai</span></p></td></tr></table><p class="c17 c57"><span class="c1"></span></p><p class="c45"><span class="c53">© 2026 Deeto | support@deeto.ai | deeto.ai</span></p><div><p class="c45"><span class="c73">Page </span></p></div></body></html>
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